Through time, trial, and error, I have come to the realization that social networking/media/bookmarking is a mixed bag and probably a fad. In my opinion, it’s not useful.
I don’t “submit” posts I read to digg like I used to and I don’t put ghastly kitsch chicklets, for example, on my site advertising showing who visited last and how many readers have submitted my posts. I’ve seen the light.
It’s a freeing thing for me to be rid of all that stuff on my blog. But hey, to each his own and please note I judge no one. I simply weigh the pros and cons of things like social media and report what I find. I agree that, in and of themselves, they are neutral. But even as neutral tools, they are lacking.
It has been said on a couple posts I’ve visited lately, that social networking is not just digg and de.licio.us and the like. They claim it is also the act of commenting on posts, connecting with new bloggers and getting your blog read by new audiences. But the inference here still seems to be that I somehow need digg.com and other companies to network or I will miss out.
With all due respect to folks who think social networking media is crucial: I do not need it. And truth be told, neither do you. [quote]When it comes to companies like digg.com, de.licio.us, and the like, one can do for oneself what they so braggardly advertise as the genius innovation of Web 2.0.[/quote] (Although Stumbleupon is an innovation above them all and I have written a complimentary post about it and do use it regularly). We think Web 2.0 social networking is about smart people recommending links and us getting better articles. What it is in reality is mostly uneducated people submitting their own business related stuff along with their friends’ and more or less virally spreading lousy content. Bloggers don’t need social networking media. Let me give you 3 simple ways I function as my OWN social network BETTER than digg.com and any of the others I’ve tried:
Method#1
Use Google Blog Search to find blogs on topics you are interested in. (Hint, use your categories as search parameters)
Use good seo titles and vocabulary in your articles so you show up in these types of searches where you want to be. There is a plethora of free info out there on how to seo your posts and your blog for Google.
Method#2
Use Stumbleupon’s “Weblog” randomizer on the Stumbleupon toolbar to randomly discover “stumbled” blogs. (We hope these are usually good, but they have just as much of a chance as being good as other user-submitted blogs on social media services.)
Method#3
From time to time, write articles related to blog posts you have read by blogs you respect and TRACKBACK (when it applies ONLY! To do this every time at the expense of content is the equivalent of SPAMMING). This is a humble, honest, effective, and genuine method of networking.
In doing just these three things, you are doing more to network with quality blogs than you are by using social network media extant. If you try these 3 methods and you still feel forlorn for the social network media services, by all means head over there. I’m not blackballing them. But if you are like me, you’ll have a better time innovating your own experience than clicking on one of their icons, widgets, buttons, banners or chicklets.